Description
Are you passionate about the arts and culture sector and ready to lead innovative PR initiatives? This role offers the opportunity to shape and expand PR efforts, driving impactful campaigns that elevate clients’ brands. If you're a dynamic leader with a deep understanding of arts and culture, we'd love to hear from you!
Key Responsibilities
- Develop and implement PR strategies to enhance brand reputation in the arts and culture sector.
- Act as the primary contact for arts and culture clients, providing strategic advice and nurturing strong relationships.
- Guide and inspire a diverse team of PR professionals, fostering excellence and collaboration.
- Plan and execute events to maximize PR opportunities and client engagement.
- Contribute to and approve innovative PR campaigns that align with client goals.
- Ensure campaigns meet objectives and achieve desired outcomes.
- Oversee PR teams, including Directors and Account Executives, aligning efforts with strategic goals.
- Cultivate key journalist relationships and lead impactful media outreach.
- Create engaging content across various platforms to connect with target audiences.
- Manage crisis communication to protect client reputations during challenging times.
- Seek new business opportunities in the arts and culture sector to drive growth.
- Collaborate with the sales team to smoothly integrate new clients.
- Set and monitor KPIs to evaluate PR campaign success and provide insights.
- Deliver detailed reports on campaign performance and media placements.
- Stay updated on industry trends to position the organization as a leader.
- Use data to effectively reach and engage key audiences.
- Develop strategies for client acquisition and retention.
- Streamline processes with marketing systems for increased efficiency.
- Provide actionable insights through performance and perception data.
- Work with sales teams to align client objectives with actionable plans.
- Contribute to comprehensive PR, marketing, and communications strategies.
- Coordinate programs to drive demand across various media channels.
- Address challenges in campaign strategies with creative solutions.
- Manage multiple projects, ensuring timely delivery and budget adherence.
- Develop strategies with the paid media team and optimize campaigns.
- Foster strong relationships with clients and colleagues at all levels.
- Produce high-quality internal and external communications.
- Quickly respond to evolving client needs and project demands.
- Effectively drive projects across different teams and accounts.
- Guide and support junior staff with motivation and constructive feedback.
- Assist in generating new business ideas and preparing proposals.
- Pursue personal and professional growth aligned with team and business goals.
- Ensure high standards in delivering insights and results.
Qualifications
- Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
- At least 7 years of PR experience, including 4 years in a leadership role within the arts and culture sector.
- Proven success in developing and executing PR strategies and campaigns.
- Excellent communication, presentation, and interpersonal skills.
- Strong leadership and team management experience.
- Proficient in crisis communication and reputation management.
- Established network of media contacts and industry influencers.
- Business development and client relationship management skills.
- Experience in collaborating with sales teams and onboarding clients.
- Skilled in writing press releases, pitch letters, and media strategies.
- Track record of successful event planning and management.
- Ability to motivate teams and foster a collaborative culture.
What We Offer
- Competitive salary and comprehensive benefits package.
- Opportunity to work with prestigious and diverse clients.
- Dynamic and collaborative work environment.
- Professional development and career growth opportunities.
- Flexible work-from-home options.
Employment Type: Full-Time